UK Models social media platforms are extremely important to the companies reputation and online presence. Carefully projecting a particular image to potential candidates and parents is significant to the team at the modelling support service. The establishment understands that social media accounts have become a large part of the industry with brands, designers and models investing time to create platforms that reach to a wide audience. The amount of followers, likes, comments and pins is fundamental to the success of a models career with designers hiring models solely on their Instagram following. For example, if a model has a huge following the brand will approach him or her to front their campaign with the understanding that the collaboration is covered within their posts. The cosmetic label or fashion brand will rest assured that their campaign image will be tweeted, posted and uploaded to all of their followers; a clever marketing tool. The social media phenomenon is a vital aspect of the modelling industry and UK Models social media presence covers Twitter, Facebook, Instagram, Pinterest and Google+.
Each platform becomes a voice for UK Models to project online for the world to see. It is a chance for the modelling support service to not only supply the latest news in the industry to show their passion and dedication to the field yet to interact and communicate with models. The organisation will never contact a model directly yet the interaction occurs with candidates reviewing their experience and showing gratitude to the staff and service. It is well known in the industry that companies that contact individuals through a direct message is a scam artist and should be avoided. However, there are many benefits of social media platforms with one being the positive tweets or Facebook posts that UK Models and similar companies are tagged in.
In particular, UK Models are tagged in many tweets that recommend and review their day at the London studio. Mentions of an increase in confidence and hopes for the future are documented as well as pride and excitement for the photographs shot, admiration with their styled hair and make-up and a fondness of the friendly yet professional staff. It must be so satisfying and heartwarming to receive such tweets with many images attached as UK Models can rest assured that they are doing an amazing job. Twitter has become a way for models to show their appreciation and for the employees to read and respond in their preferred way. Usually UK Models read the reviews and show their thanks by favouriting and retweeting as soon as the notification alerts the staff. A relationship is formed and both parties feel happy with the outcome.
@UKModelslondon thank you so much for working with Heidi, she has just been accepts for a 3 year modelling contract x
— Tracie&heidi (@Tracie27691391) September 17, 2015
— Lucy Nithavrianakis (@nith_lucy) September 4, 2015
— Lucy Nithavrianakis (@nith_lucy) August 12, 2015
UK Models also post the latest news and issues within the industry to spread awareness and intrigue their followers. By keeping each platform up to date on a regular basis the fans will be interested in the page and the messages it has to send. The followers will feel the need to like, comment, share or retweet each post that they relate to opening the audience up further to new candidates and models. The posts show a great awareness for the industry and issues such as size, age, disabilities and gender. By uploading content that is linked to issues of the fashion and modelling industry the social media pages become a debate for people to air their views and express their opinions freely. Each platform is an interesting, passionate outlet for UK Models to inspire, interact and share ideas with talented models of the future. Take a look at their social media accounts to see for yourself.